The Graphic Designer will create visually compelling designs that align with the brands identity and marketing goals. They will collaborate with marketing teams, art directors, and other stakeholders to produce high-quality visual content for both digital and print media.

Key Responsibilities:

1. Design Creation:

• Develop creative concepts, graphics, and layouts for product illustrations, logos, websites, social media, and other marketing materials.
• Design visually appealing print and digital assets, including brochures, banners, posters, infographics, and advertisements.

2. Brand Consistency:

• Ensure all designs align with the brands guidelines and maintain a consistent visual identity across all platforms.
• Collaborate with the marketing team to refine brand aesthetics and messaging.

3. Collaboration:

• Work closely with copywriters, art directors, and other team members to brainstorm and execute creative ideas.
• Communicate with clients or stakeholders to understand their design needs and objectives.

4. Software Proficiency:

• Use industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other tools like Sketch, Figma, or Canva.
• Stay updated on the latest design trends, tools, and technologies.

5. Project Management:

• Manage multiple projects simultaneously, ensuring deadlines are met and deliverables are of high quality.
• Prepare and present design concepts to stakeholders for feedback and approval.

6. Print and Digital Production:

• Prepare final designs for print or digital publication, ensuring proper formatting, resolution, and color accuracy.
• Collaborate with printers or developers to ensure accurate execution of designs.

7. Feedback and Revisions:

• Incorporate feedback from clients or team members to refine designs.
• Make necessary revisions to designs based on constructive criticism.

8. Research and Innovation:

• Research industry trends, competitor designs, and emerging technologies to stay ahead in the field.
• Experiment with new design techniques and tools to enhance creativity and efficiency.

Qualifications:

• Education: Bachelors degree in Graphic Design, Visual Arts, or a related field (or equivalent experience).
• Experience: 2+ years of professional graphic design experience (portfolio required).

Technical Skills:

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Knowledge of UI/UX design principles (for digital projects).
• Familiarity with web design tools (e.g., Figma, Sketch) is a plus.

Soft Skills:

• Strong creativity and artistic ability.
• Excellent communication and collaboration skills.
• Attention to detail and ability to work under tight deadlines.
• Problem-solving skills and adaptability.

Preferred Skills:

• Experience with motion graphics or video editing (e.g., After Effects, Premiere Pro).
• Knowledge of HTML/CSS and web design principles.
• Understanding of marketing and advertising strategies.

Work Environment:

• office-based
• May involve occasional overtime to meet project deadlines.

Career Path:

• Potential advancement to roles such as Senior Graphic Designer, Art Director, Creative Director, or UX/UI Designer.